Thursday, June 20, 2024

Trolli And Xbox Announce Partnership To Celebrate Console’s Twentieth Anniversary

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The candy and gaming connection continues as Trolli unveils a series of ‘deliciously dark’ limited-edition packaging this fall inspired by iconic Xbox games to celebrate the anniversary this year of the console’s 2001 launch. The partnership involves special packaging on select Trolli candies showing off characters from Psychonauts 2, Destiny 2, Halo Infinite, and Sea of Thieves. Because, hey, may as well right?

That limited edition Trolli packaging is now available in-stores nationwide and online featuring four legendary Xbox games:  

o   Sea of Thieves on Sour Brites Crawlers Very Berry 

o   Psychonauts 2 on Sour Crunchy Crawlers  

o   Destiny 2 on Sour Gummi Creations  

o   Halo Infinite on Sour Brite Crawlers (available this December) 

A bag of Trolli sour gummi candy now means a free month of Xbox Game Pass Ultimate for fans coast to coast. Xbox Game Pass Ultimate unlocks access to over 100 high-quality games on console, PC, and mobile devices, including day one releases from Xbox Game Studios.

Mmmmmm, worms

But Trolli’s not hitting “pause” there. Gummi-loving gamers can also enter for a chance to win one of 20 coveted Xbox Series S bundles. The limited-edition bundle comes stocked with a custom Xbox Series S, a matching Trolli-ized controller and three months of Xbox Game Pass Ultimate. Fans can pick up one of the limited edition packs to enter and then dive into the Trolli Xbox Wormhole site at, where they can embrace their love of Trolli and discover a healthy dose of nostalgia for the earliest days of Xbox by getting lost in a sea of wormified online gaming experiences.

“Trolli keeps gamers nationwide fueled up and ready to tackle that next level, no matter which epic game they might be playing,” said Dave Foldes, Director of Marketing for Trolli. “And we couldn’t be more excited to deliver even more ways for them to enjoy our sour gummies this year with our Xbox 20th anniversary partnership.”

Have one more level in you? Trolli is keeping the gaming celebration going in the months ahead with an exciting Twitch activation of streamer partnerships, as well as through the creation of League Trolli, a community gaming league with $45,000 in cash prizing for members. Gummi-lovers can learn more by following Trolli’s official Twitter for more details.

The limited-edition Trolli packaging will be available at mass, grocery, drug and convenience stores nationwide, as well as online through e-commerce partners. Prices vary depending on pack size. To find out where to purchase, visit Trolli’s product locator and follow Trolli on TikTokInstagram, and Twitter.

Images via Ferrara and Microsoft

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